X/@BigBoi
Large Boi merely laid down gargantuan coolness for laundry day. The enduring Outkast member and the world’s largest equipment producer Whirlpool conjured up one of many yr’s most outlandish partnerships: the limited-editionmaschine-washers that play “So Contemporary, So Clear” after each cycle. For his or her generosity, they’re giving freely 5.
Commercial
There may be a lot Large Boi power on this video: the rapper begins the video by displaying together with his non-public assortment gadgets earlier than lastly transferring on to the custom-made Whirlpool washer made only for himself. “I’m pet-out. It’s cool to be in who it’s,” mentioned Large Boi, completely flowing, “Ooh-de-hoo, you gotta hold the contemporary again to very excessive. Get your sound again. Play, play!” Up thus far, the video does present that Large Boi was genuinely hyped about this equipment, and that’s the vibe.
To take part, they’re requested to comply with Whirlpool USA, just like the submit, and remark with the hashtag #WhirlpoolSoFresh, which places them within the working to win one among these music-playing washing machines. As an added bonus, tag a good friend. This contest is open solely to authorized residents of the 48 contiguous United States and the District of Columbia who’re 18 years or older. This contest is void the place prohibited and in Alaska, Florida, Hawaii, New York, and Puerto Rico. Entries for the competition will shut at 12:00 midday ET on September 23, 2025.
#advert Large Boi and Whirlpool® each know tips on how to hold it contemporary. So contemporary, they created {custom} limited-edition washers that play ‘So Contemporary, So Clear’ after each cycle and we’re giving 5 of them away.
Simply comply with @whirlpoolusa, like and remark #WhirlpoolSoFresh on this submit for a… pic.twitter.com/Pc8I4nZlcV
— Large Boi (@BigBoi) August 19, 2025
For on-line reactions, nicely, they’re one thing else. People are genuinely excited for a washing machine-showing the ability Large Boi really wields and, truthfully, the ability that timeless OutKast observe owns.
One would-be contestant acknowledged: “I would like me one these to scrub my nice denims.” Some wished that they had recognized about this earlier: “Washing my garments a couple of minutes in the past would have hit totally different if I used to be jamming to so contemporary so clear whereas doing it.” A really specific model of sorrow we are able to all relate to.
Nostalgia kicked in arduous. One father or mother weighs in: “I sing this each time I get out the bathe; I sing it to my granddaughter after I give her a shower. This could make me not hate to have to clean garments a lot.” The actual kicker is popping a chore into a contented second.
Sadly, some feedback present how desperately this replace is required: “Please assist me put this Samsung washer out to pasture!!!!” begged somebody; one other shared a fortuitous coincidence: “Coincidentally available in the market for a brand new washer & dryer.” Couldn’t have hit the timing higher.
However the creativity didn’t cease there-one fan prompt Whirlpool ought to “Pair it with a fridge that claims ‘Cooler than a polar bear’s toenail.’” One other Outkast reference to construct a kitchen. Now, we’re speaking!
However a few of the greatest had been positively those coming from organizations: “I received a non-profit that may use a set at an assistant dwelling facility! Their final washer simply broke final week, let’s assist them.” That is this type of forward-thinking and community-oriented considering that makes these campaigns related past simply hype and pleasure.
Commercial
Different feedback mirrored displeasure with the partnership: One remark mentioned, “How do you say Lame in Spanish?” One other remark appeared confused in regards to the partnership additionally: “I believed u was a musician?” However, these few nay-sayers had been about to drown in waves of positivity.