‘The Large Cash Present’ panel discusses Counterpoint Analysis’s prediction that Apple will reclaim its crown because the world’s largest smartphone maker.
Apple’s smartphone shipments in 2025 are anticipated to prime Samsung’s for the primary time in over a decade and change into the world’s main vendor of smartphones, based on a brand new report.
An evaluation by Counterpoint Analysis discovered that international smartphone shipments will rise by 3.3% yr over yr in 2025, with a lot of the achieve pushed by Apple.
Shipments of iPhones are anticipated to climb 10% yr over yr in 2025, partly due to rising demand for the iPhone 17 sequence in key areas.
Counterpoint projected that Apple’s shipments will attain 19.4% in 2025, which might make Apple the world’s main smartphone producer for the primary time since 2011.
NEW APPLE IPHONE 17 GOES ON SALE WORLDWIDE
Robust demand for the iPhone 17 is predicted to propel Apple previous Samsung for the primary time since 2011, based on Counterpoint Analysis. (Reuters/Shannon Stapleton)
Samsung’s shipments are anticipated to extend 4.6% yr over yr and attain a worldwide share of 18.7%, slipping out of first place for the primary time in over a decade.
“Past the extremely optimistic market reception for the iPhone 17 sequence, the important thing driver behind the upgraded cargo outlook lies within the alternative cycle reaching its inflection level,” stated senior analyst Yang Wang.
“Shoppers who bought smartphones throughout the COVID-19 increase are actually coming into their improve part. Moreover, 358 million second-hand iPhones have been offered between 2023 and Q2 2025. These customers are additionally more likely to improve to a brand new iPhone within the coming years.”
APPLE, MICROSOFT HIT $4T MILESTONE
| Ticker | Safety | Final | Change | Change % |
|---|---|---|---|---|
| AAPL | APPLE INC. | 277.55 | +0.58 | +0.21% |
| SSNLF | SAMSUNG ELECTRONICS CO. LTD. | 65.21 | +24.61 | +60.62% |
That base of client demand is predicted to assist Apple retain its newly regained lead amongst smartphone producers via 2029, based on the evaluation.
Samsung’s strategic transfer to the A sequence is predicted to strengthen momentum in rising markets via its stronger specs and aggressive pricing, whereas, in mature markets, Samsung’s transfer to premium choices is predicted to assist it defend market share, Counterpoint projected.
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Samsung is predicted to see robust cargo progress regardless of being surpassed by Apple, Counterpoint stated. (SeongJoon Cho/Bloomberg through Getty Photos)
Chinese language smartphone producers are anticipated to rely additional on abroad markets to gas progress, whereas additionally transferring into higher-priced segments with premium options to spice up profitability.
Counterpoint stated that diversification ought to permit the Chinese language producers to strengthen their income, whereas their rankings when it comes to shipments are anticipated to carry regular via 2029.
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