Ok-pop powerhouse Stray Youngsters have returned with their fourth studio album, KARMA, launched Friday (Aug. 22), alongside the adrenaline-charged music video for the lead single, “Ceremony”. The comeback lands solely weeks after the group concluded their record-breaking largest world tour and marks their first full-length launch in two years.
The 11-track file, written and produced totally by the group’s in-house artistic unit 3RACHA — Bang Chan, Changbin and Han — continues Stray Youngsters’ streak of self-driven artistry. KARMA follows final 12 months’s Hop and 2023’s chart-topping ????? (5-STAR), weaving a wide-ranging soundscape.
The album opens with the punchy rap-heavy “Bleep” earlier than shifting gears into the trap-R&B swagger of “Creed”, the stripped-back ballad “Mess”, the baile funk-inspired “Half Time”, and the pulsing EDM anthem “Phoenix”. It additionally consists of two alternate variations of “Ceremony”: a live-style “Pageant” minimize and an English rendition tailor-made for international listeners.
At its heart is “Ceremony”, a stadium-ready anthem constructed on themes of triumph and resilience. Talking at a press convention in Seoul, chief Bang Chan referred to as the venture a heartfelt providing to their fandom after 11 months on the highway. “We poured ourselves into this whereas touring the world,” he stated. “I consider this album as a present to STAY, and I’m already blissful realizing we ready it with out regrets.”
The accompanying “Ceremony” music video interprets the album’s sports-driven idea right into a kinetic visible spectacle. Stray Youngsters — Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, Seungmin, and I.N — tackle a wide range of excessive sports activities personas, from Changbin delivering hard-hitting verses inside an MMA octagon to Han weaving a soccer ball previous a line of American soccer gamers. Futuristic arenas, gravity-defying choreography, and video game-inspired set items punctuate the high-energy visuals, whereas a shock cameo from esports icon Faker provides a closing jolt, making it one of many group’s most bold movies up to now.
For the members, the athletic metaphor extends past efficiency into their very own journey. “Sports activities is a common language,” Seungmin stated. “Like gamers in a recreation, we every have our position, however our purpose is identical.” The analogy ties instantly into the album’s central themes of resilience and self-determination. By way of KARMA, Stray Youngsters body their path as a sequence of deliberate selections, perseverance, and creative religion which have propelled them ahead regardless of challenges.
The discharge additionally arrives amid excessive expectations on the charts. Since 2022, Stray Youngsters have achieved six consecutive No. 1 albums on the Billboard 200 — a streak unmatched within the chart’s historical past. If KARMA secures the highest spot, it will make them the primary Ok-pop act to say seven straight No. 1 albums. But, the members emphasize that record-breaking milestones are secondary to their artistic journey. “Data matter,” Hyunjin stated, “however what issues extra is having fun with each second and residing as Stray Youngsters by the music.”
KARMA follows the shut of the band’s record-setting ‘dominATE’ world tour, which lined 54 exhibits throughout 34 cities on 5 continents over 341 days, culminating in Rome final month. For Stray Youngsters, the album is greater than a brand new launch — it’s a continuation of their international momentum, a press release of resilience, and a showcase of the group’s evolving artistry as they solidify their place in Ok-pop’s worldwide vanguard.
Stream the complete album on Spotify:
KARMA looks like each a victory lap and a brand new starting for Stray Youngsters — however what did you consider Ceremony’s sports-fueled spectacle? Share your ideas with us on X/Twitter @celebmix, and skim extra tales at CelebMix.
