The Volkswagen ID.CROSS Idea is on stage throughout a press convention earlier than the beginning of the Worldwide Motor Present (IAA Mobility). The IAA Mobility 2025 will happen in Munich from September 9-14, 2025.
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The chief government of Volkswagen says the German auto big is pushing to strengthen its electromobility dominance in Europe with a brand new lineup of compact and reasonably priced electrical autos.
Volkswagen, the most important provider of EVs in each Germany and Europe this yr, unveiled the small all-electric ID. Cross Idea automobile over the weekend, earlier than a roll-out into the market within the first half of subsequent yr.
That is Volkswagen’s fourth launch of latest electrical fashions, following the ID.2 all, the ID. GTI Idea and the ID. EVERY1.
“We’ve labored laborious over the past years to enhance our software program, to enhance our battery choices. This household would be the first the place we’re introducing our unified cell idea when it comes to battery,” Volkswagen CEO Oliver Blume informed CNBC’s Annette Weisbach on Monday.
“We might be aggressive and proper now, in Europe, for instance, we’re a market chief by far in electromobility with 28% market share. This household is one other push to creating this market share even greater,” Blume stated.
Volkswagen’s ID. Cross Idea automobile may have an entry worth stage of round 25,000 euros ($29,316), Blume stated.
His feedback come shortly earlier than the kick-off of the IAA Mobility automobile present in Munich, the place struggling European carmakers are anticipated to face off with Chinese language newcomers.
Shares of Volkswagen are up round 12.2% to this point this yr, regardless of U.S. tariff pressures on the European auto trade.
Requested in regards to the strong competitors posed by Chinese language EV rivals, Blume stated he welcomed the problem.
“Competitors, for me, may be very optimistic. It’s like in sport: when you might have good opponents, you must be higher. That is what now we have been ready to do within the final years, when it comes to bettering ourselves,” Blume stated.
“I do not concern the competitors,” he added.
This creating story is being up to date.