The construction of the enterprise is notably unconventional, fairly in contrast to a conventional gallery or advisory and as a substitute modeled after top-tier administration consultancies like BCG. The companions perform as a senior community, every retaining their unbiased companies whereas collaborating in a shared framework. “I’d describe us because the McKinsey of artwork market consultants,” says Hoffman, who started his profession at KPMG. “We sit down with the following technology and people going through main wealth transfers and say, ‘Earlier than you rush into any selections, take a second. Take into consideration the historical past of artwork. Take into consideration what it means to inherit a $100 million assortment and what sort of legacy you wish to go away.’”
“We goal to behave like a administration consultancy coming in to evaluate a venture,” confirms Gorvy. “They dissect the problems, establish each the challenges and alternatives, and finally ship the absolute best recommendation.”
The companions’ particular person specializations and their mixed international attain on the subject of sourcing works and inserting them on essentially the most strategic platforms supply a transparent aggressive edge. “We may choose up the cellphone to in all probability 1,000 or 2,000 of the world’s high purchasers,” Hoffman says, solely half-joking. “We’ve acquired warehouses and operations in each nation.”
Ed and Alex Dolman carry a long time of expertise and deep ties within the Center Jap market. Patti Wong provides intensive experience in Asia. Brett Gorvy anchors the group’s power in up to date and fashionable artwork, particularly within the U.S., whereas Hoffman, via The Positive Artwork Group, gives the operational engine, supporting companies that span from funding and lending to legacy planning and the logistics of accumulating.
Nonetheless, every associate emphasizes individually that what actually units the venture aside is the group’s dedication to neutrality and transparency. Their counsel is absolutely unbiased—not solely from one another’s ventures but additionally from any of the industrial pressures that usually drive the commerce. “The public sale homes simply need you to promote or purchase. It’s about commerce quantity,” Hoffman says. “Galleries are the identical. What’s lacking is an advisory that understands the market in each territory.”
That independence is enabled by a structural lightness. “We don’t carry the identical overhead, however we do have entry to everybody who issues. Which means we are able to supply clear, neutral recommendation with out the stress to push a sale or direct purchasers towards a specific deal,” Hoffman provides, underscoring the moral dimension on the coronary heart of their strategy.
Gorvy reinforces the significance of confidentiality and discretion—qualities he sees as important in distinction to the visibility and equipment of the public sale world. “The very nature of an public sale home includes immense scale, excessive expense and an absence of confidentiality—components that stand in stark distinction to what we provide,” he says. “Every of us comes from established firms, and we’ve put strict protocols in place to make sure we deal with shopper info with the utmost discretion.” All of the companions agree that at this degree, the artwork enterprise is constructed on belief.
Market energy plus confirmed experience
New Views Artwork Companions has a transparent goal: top-tier collectors and main establishments, with a deal with the highest-quality blue-chip artwork. Nonetheless, Hoffman and Gorvy are fast to make clear that the mission doesn’t exclude newer entrants who’re prepared to have interaction severely with the market. Whether or not it’s the entrepreneur who’s simply offered an organization and desires to start actively buying artwork, a museum within the technique of formation or a member of the following technology who has inherited a set and doesn’t know what to do with it, the group is able to supply tailor-made steerage. Their mannequin additionally extends to fiduciaries—attorneys, belief officers, personal bankers and property executors who discover themselves liable for artworks and may in any other case assume their solely possibility is to name Sotheby’s or Christie’s.
In keeping with Gorvy, the worth of New Views Artwork Companions lies not solely within the companions’ confirmed observe report of promoting masterpieces but additionally of their having been current when a number of the most essential artworks and collections had been first delivered to market—and in understanding precisely the place these works are actually.
The work, they insist, is rooted in long-term pondering: helping purchasers with foundations, institutional donations and broader methods for stewardship. Advisory, of their view, extends far past transactions. Each engagement is personalized, with considerate roundtables grounded in listening, collaborative reasoning and plans that align with every shopper’s priorities. “What we’re actually speaking about is how you can maximize the worth of a set, whether or not you’re promoting it or preserving it for the longer term. It’s about profiting from all the probabilities and alternatives the market provides, with a world perspective,” explains Gorvy.
Whereas the mannequin could echo sure points of public sale home operations—bringing collectively experience throughout classes and areas—the excellence lies in how that information is deployed. “It’s actually about the way you present the absolute best service to a shopper and the instruments or strengths you could have in your arsenal that permit you not simply to ship that service, however to function on the highest degree,” he says. “When you can’t precisely replicate that sort of dynamic, you’ll be able to multiply it by bringing in folks with equal ranges of experience and deep expertise, every providing a unique perspective, a definite space of information or a novel position on the desk.”
Confronting generational and international shifts
