Apple is now on Threads

Apple now has an official Threads account.

The corporate not too long ago created and verified an account on Meta’s social community, although it hasn’t actually executed a lot with it but. It is situated at https://www.threads.com/@apple, has the corporate brand as a profile pic and the outline “apple” (very imaginative, Apple), nevertheless it hasn’t posted something but.

Apple has an account on Elon Musk’s X (previously Twitter), nevertheless it would not maintain any posts there, despite the fact that it generally makes use of X to focus on merchandise and occasions. Presently, the corporate has 0 displayed posts, despite the fact that it has 9.8 million followers.

Seeing Apple on Threads is not a lot of a shock on condition that Apple maintains an lively Instagram account (each Instagram and Threads are owned by Meta, and share the identical account verification course of). On Instagram, Apple is lively, and it makes use of the account to put up images from its “ShotoniPhone” marketing campaign.

Notably, Apple already has a few different accounts on Threads, together with Apple Information, Apple Music and Apple Books, although they’re devoid of content material, too. The one Apple-related accounts which are lively on Threads that we might discover have been Shazam and Beats by Dre.