With healthcare prices for firms projected to leap 9% in 2026, the biggest enhance in additional than a decade, ROI for digital well being options is crucial. In a current webinar, executives from Solera Well being and Premera Blue Cross mentioned how they’re addressing the ROI challenges of digital well being adoption and profit design for self-insured employers. Solera Well being Chief Technique Officer Ed Liebowitz and Premera Well being Vice President of Product Nathan Johnson exchanged concepts in a strong dialogue moderated by MedCity Information Editor in Chief Arundhati Parmar.
Sponsored by Solera Well being, the webinar provided ideas on the best way to enhance affected person engagement by deciding on the best interventions that resonate with sufferers and enhance outcomes. Synthetic intelligence instruments have the potential to assist a extra customized strategy.
Liebowitz traced the shortcomings in affected person engagement to inadequate numbers of main care physicians (PCPs) that information the affected person journey. However he famous that digital well being is now at some extent the place it will possibly higher deal with employer healthcare challenges.
“We’re now at an inflection level out there the place employers [say] ‘We’d actually like our well being plans to assist us with this as a result of they perceive profit constructions higher than we do.’ And whether or not it’s creating plans with decrease copays for going to digital [appointments] first, going to the best specialist, customized navigation primarily based on the brand new LLM fashions which are on the market, I believe expertise has now caught up to a degree that may lead again to customized navigation and fill the void of these lack of PCPs.”
Johnson provided an instance of how Premera has helped employers scale back healthcare prices amidst a scarcity of physicians via a collaboration with Kinwell Medical Group.
“We now have 16 clinics that ship a really concierge-like superior main care expertise, they usually’re seeing price of care returns upwards of 10% when it comes to financial savings towards the remainder of the community,” Johnson mentioned. “So fashions of care matter, stage of engagement issues, creating the house and time for main care to work issues.”
Among the many takeaways for viewers are:
• Clear understanding of what to search for in digital well being distributors
• Insights into the best way to quantify ROI and outcomes for management
• Sensible steps to simplify vendor administration and enhance worker engagement
• Actionable methods to arrange for 2026 profit planning
To entry a recording of the webinar, Subsequent-Gen Advantages: A New Instrument in Containing Prices, Built-in Digital Networks, please fill out the shape beneath.
Picture: Yuichiro Chino, Getty Photographs
