Wearable system firm ŌURA has secured $900 million to advance AI and help its world enlargement, the corporate introduced Tuesday.
ŌURA, which was based in Finland in 2013, affords a wearable good ring known as the Oura Ring, in addition to an accompanying app. The ring offers personalised insights and steerage on sleep, exercise, readiness, stress, resilience, girls’s well being and coronary heart well being. Folks can buy an Oura Ring beginning at $349.
The $900 million in funding was led by Constancy Administration & Analysis Firm and included participation from ICONIQ, Whale Rock and Atreides. To this point, ŌURA has raised $1.5 billion, and the corporate is now valued at $11 billion. This spherical comes shortly after ŌURA introduced a $200 million Collection D spherical again in December.
With the financing, the corporate will speed up AI and product innovation and develop world distribution, a spokesperson informed MedCity Information. It is going to additionally spend money on the creation of recent well being options.
When requested about ŌURA’s exit technique, the spokesperson stated the corporate is targeted on “delivering the absolute best product for our members right now.”
Along with the funding, ŌURA introduced that David Shuman, founding father of Lateralus Holdings and an Oura board member since 2016, is now chair of the board. He succeeds Eurie Kim, who held the position since 2019.
“ŌURA’s progress and impression over the previous 12 months have been really outstanding,” Shuman stated in an announcement. “The corporate has doubled income, expanded its world attain, and delivered transformative options which are reshaping the wearables trade. I’m grateful to Eurie for her management and sensible counsel via this era of unimaginable progress.”
Since launching in 2015, ŌURA has bought greater than 5.5 million ring gadgets, in response to the announcement. The corporate additionally reported income of greater than $500 million in 2024 and expects to exceed $1 billion in 2025.
Trying forward, the corporate goals to proceed this momentum.
“Our objectives are to speed up innovation, develop our world attain, and set a brand new customary for what wearables can obtain in advancing preventive well being,” the spokesperson stated. “We’re targeted on pushing the boundaries of what’s potential—making know-how not simply extra highly effective, however extra private and proactive in serving to individuals dwell more healthy lives.”
Different wearable gadgets that present personalised well being insights embrace Fitbit and the Apple Watch.
Photograph credit score: Oura
