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After co-creating Awesomeness, former Paramount co-CEO Brian Robbins is able to return to quick kind content material with a brand new household manufacturing firm. The operation will develop animated and live-action YouTube movies, with hopes to evolve the tasks into theatrically launched characteristic movies.
The corporate has reportedly raised round $100 million, with CAA and minority investor Sony as backers. Robbins can be stated to be eyeing a primary look take care of the studio to incubate the IP into totally fledged film properties.
The exec co-founded Awesomeness in 2012 and offered it to DreamWorks Animation in 2014. It then wound up at Viacom in 2018, Nickelodeon in 2021 and was finally folded into Paramount Tv Studios in October 2025 as a part of the Skydance merger.
Awesomeness Movies and AwesomenessTV produced tasks resembling “PEN15,” “To All of the Boys I’ve Beloved Earlier than,” “Venture Mc2,” “Honor Society,” “Smosh: The Film” and “Spontaneous” for varied streamers, simply to call a number of.
Robbins joined Paramount in 2017 as its first Paramount Gamers president after NBCUniversal/Comcast acquired DreamWorks. Along with ultimately serving as co-CEO of Paramount alongside George Cheeks and Chris McCarthy, Robbins held twin titles as president and CEO of each Paramount Photos and Nickelodeon. He was additionally CCO for Films & Youngsters & Household at Paramount+.
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